La cocina de china
Chinese Restaurant
Client Bamboo Partners
Year 2000
Logo
Brand Identity
Editorial Design
Awards
LAUS ADGFAD 2001
Nominated. Corporate identity
Archive
The design is example in which obvious elements of identity turn into the brand. Both the image and the naming make use of obvious and immediate elements of the visual Chinese culture. The most obvious element is often the most surprising and efficient, as demonstrated in the design and use of the restaurant identity