360 design: Shop, furniture and identity design. ETNIA Cosmetics. 2013.
ETNIA Cosmetics brand has a clear objective: To open a network of stores in Spain and to repeat the same strategy at international level. The shops spacial design had to take into account efficiency, functionality and image. This is why modularity, product presentation and general appeal of the product at the point of sale have been central to the project. White combined with clear woods tones and quality lighting are some of the features that set ETNIA apart from other shops in the sector. The central table and the circular light fixtures are key elements of the shop personality and make a clear statement: ETNIA shops are a meeting and experiential points for people looking for innovation and quality in make-up, cosmetics and fragrances. In each ETNIA store, people can find a special corner to experience a new consumer experience. Concept and design by: Lavernia&Cienfuegos. Development and production: Tejedor Asociados/Prodiseño