Celler Trobat is a winery located in Empordà (Catalonia) with a history spanning more than 200 years. It produces wines and cava with designation of origin status. We were commissioned to redesign the labels for its cava range, whose previous packaging placed strong emphasis on the winery’s coat of arms.
As this emblem was already well established in the market and a key identifying feature of the brand, it needed to be preserved and became the foundation of the new design. We gave prominence to the stripes of the shield, reproducing them at a large scale: in gold and white for the Reserva, and in metallic pink for the Rosé. These stripes form a powerful and elegant background against which both the typography and the coat of arms stand out. The emblem itself was slightly simplified to ensure harmony with the more contemporary visual language of the new design.