Sanico
The original logo of the business featured a seahorse. We redesigned the corporate identity while respecting the heritage of this motif.
Zumex packaging
Zumex manufactures professional citrus and fruit juicing machines. A new line of bottles was developed for supermarkets and points of sale where customers can squeeze their own fruit and take away freshly pressed orange juice in a bottle of their choice, ranging from 25 cl to 1.5 L.
The bottles are made from translucent HDPE plastic. Ergonomics play a key role in the design, as customers are responsible for handling and refilling the bottles themselves. From a technical perspective, the product design was shaped by strict production and logistical constraints, as well as the need to keep costs to a minimum.
Within this framework, the challenge was to give the range of six bottles a strong sense of unity and personality. The result is a simple yet formal solution to a set of complex requirements. The graphic treatment shown is one of the personalisation options that Zumex offers its clients.
Único Musk
Musk is a highly valued substance in perfumery. It is very frequently used to give body and quality to many perfumes. Its delicate aroma evokes purity, clean skin, peacefulness, smoothness. The cylindrical bottle, the textile texture of the box, the graphic... and all, in the design of the Único Musk, want to evoke the pleasure of the habitual, of things simple, natural, authentic.
Arquitectura de la casa
The aim of this publication was to present the projects in a clear and didactic way, bearing in mind readers who are not familiar with reading or interpreting architectural drawings. The book is aimed particularly at this non-specialist audience—people who, while not trained in architecture, are nonetheless interested in good design and wish to understand the key features of each project and the reasoning behind the proposed solutions.
The publication is a direct response to this objective. From the format to the internal layout, every aspect has been designed to ensure clarity in the presentation of the projects, while remaining consistent with the authors’ working method and design philosophy.
Codizia Man
Codizia Man is a men's fragrance from the same brand which was launched three years ago for the female market. It shares the same quality product positioning differentiation, and has a much lower price than high-end colognes. The packaging communicates similar attributes: sensuality, elegance, dynamism... It does this following the same language and some of the characteristics of its female predecessor, as in the solution for the join between body and cap, but with changes that reaffirm its male personality: the colours and the volume, which moves from a horizontal to a vertical position for Codizia Man. It is distributed exclusively at supermarket chain, Mercadona.
CDICV
This identity posed the challenge of working with multiple initials that were difficult to read and pronounce, as well as a lengthy title that was hard to recognise and memorise. The proposed solution sought to turn necessity into virtue by responding to a typographic problem with a typographic solution.
To address the initials, we developed a functional composition that prioritised readability and recognition. The result is a compact unit in which both the initials and the full name are integrated into the logo itself. Stable and powerful, the mark works effectively in white or black against colour. Its neutral, timeless character conveys the sense of standing and rigour required by the brief.