Único Musk
Musk is a highly valued substance in perfumery. It is very frequently used to give body and quality to many perfumes. Its delicate aroma evokes purity, clean skin, peacefulness, smoothness. The cylindrical bottle, the textile texture of the box, the graphic... and all, in the design of the Único Musk, want to evoke the pleasure of the habitual, of things simple, natural, authentic.
Arquitectura de la casa
The aim of this publication was to show the projects in a very clear and didactic form, thinking in the readers who are not familiar with reading and interpreting blueprints. It is a book that is aimed especially at this uninitiated public who are nevertheless interested in good architecture and who wish to understand the keys features of each project and the reasons for the solutions. The book is a response to this goal. From the format to the inside composition, everything is designed according to the clarity with which the projects are set out and also in harmony with the way of working and the philosophy of the authors.
Codizia Man
Codizia Man is a men's fragrance from the same brand which was launched three years ago for the female market. It shares the same quality product positioning differentiation, and has a much lower price than high-end colognes. The packaging communicates similar attributes: sensuality, elegance, dynamism... It does this following the same language and some of the characteristics of its female predecessor, as in the solution for the join between body and cap, but with changes that reaffirm its male personality: the colours and the volume, which moves from a horizontal to a vertical position for Codizia Man. It is distributed exclusively at supermarket chain, Mercadona.
Rabitos Royale
Bombones La Higuera is a company based in Cáceres, the province where the "calabacita" is cultivated, a variety of figs; sweet, small, tender... In the 1980s they created and started to product fig chocolates for the Spanish market and now, with the new packaging, they are starting to have great success with exports to the US: This has been the objective of the new designs, to assist the entry of these unique and exquisite chocolates in the existing American "gourmet" products market.
Bombones La Higuera
CDICV
This identity presented the challenge of having multiple initials difficult to read and pronounce and of having a lengthy title difficult to recognise and memorise. The proposed solution attempted to make a virtue of a necessity by giving a typographic solution of a typographic problem. Therefore for the initials, a functional composition was looked at which favoured readability and recognition. The solution also consisted of a compact unit in which the initials and the title became the actual logo. This solution was stable and powerful, white or black over a colour and is neutral, timeless and transmits the college's standing and rigour of which the brief asked.
9.60
A mass-market range of cosmetic products for men that are exclusively distributed in 1500 stores for the Spanish supermarket chain, Mercadona. This basic line of cosmetics is related to concepts such as fitness, sports activities, and exercising… The design of the package tries to reinforce these concepts. The name brings out the idea of a sports record, and the package makes reference to the morphology of the muscle. All the 100 ml and 200 ml containers were designed with an ergonomic shape and fabricated in flexible plastic so they are very resistant and they can be carried in a sport bag.