CDICV
This identity presented the challenge of having multiple initials difficult to read and pronounce and of having a lengthy title difficult to recognise and memorise. The proposed solution attempted to make a virtue of a necessity by giving a typographic solution of a typographic problem. Therefore for the initials, a functional composition was looked at which favoured readability and recognition. The solution also consisted of a compact unit in which the initials and the title became the actual logo. This solution was stable and powerful, white or black over a colour and is neutral, timeless and transmits the college's standing and rigour of which the brief asked.
Babé Pediatric
This child’s range has been designed in line with the Babé full range of products, using illustrations made specially for this design, and with the double objective of identifying the three sub-ranges of the product and of demonstrating the character of the full range.
Illustration: Juan Antón.
Ecobox
It is becoming more and more frequent that the new designs of kitchens incorporate elements more or less standard for the recycling of residues. But there are million of houses where the kitchen furniture does not incorporate them and the bags with these residues do not find their place. Ecobox is a simple metallic container, in which any type of plastic bag can be used, dividing the space according to specific needs. It has been designed thinking also about semi-public space (offices, waiting rooms...).
www.donhierro.com
Solcare
Design of the bottles and graphics of a sun cream sold by the distribution chain MERCADONA. The shapes of the bottles are inspired by the stones of the beaches. The line has a total of 40 products.
Deliplus Body Milk
We designed the bottles and graphic for the body milk line at distribution chain Mercadona. The bottles (400ml) are made of blowed coloured PE, with a translucent soft-touch finish. We looked for soft and rounded shapes, nice to touch, and a simple but powerful graphic design.
Criterio
Criterio is a fragrance targeted for men searching for an exclusive product of quality, but at a lower price than perfumes of luxury range. The container suggests masculine elegance. It is a glass transparent polyhedron with edges and planes producing shines and reflections, helping to create a double sensation of hardness on one side and luxury on the other. The packaging was solved with graphics that make reference to the faceted shape of the container. It is exclusively distributed at Mercadona.